Fragrance Belles-Lettres Personalized Stationery

These are three different designs just completed for Felicia who is the editor of the  blog: www.fragrancebelleslettres.blogspot.com 

Felicia kindly offered very useful information as to the design influences she preferred, the colors she would

like for her stationery, and a few very nice design ideas.  I used all of the information Felicia offered as the framework for these three designs.

I like the simple sophistication of this first design.

All of these cards are 5 x 7 folded note cards in creme.  

Each note card comes with a same color blank envelope.

The sets of cards and envelopes are $1.45 each.

Felicia offered two different logos that she admires for me to use as inspiration.

The first is the logo that the Plaza Hotel uses to identify their business.  A very nice crest.  The second, the logo used for the Laduree labels on their confection packaging.  I'm hesitant to "copy" another's logo, because first it is wrong as far as copy rights are concerned.  But, more importantly, I think any business is better off to find it's own distinctive voice and identity.

This is the inside with the Fragrance Belles-Lettres blog address.  I think placing this additional information

on the front of the note card added a bit to much to the overall design.

I also realized after taking these photos that Felicia's blog address does not include the hyphen.

So, the inside blog address of these designs would need to be corrected before completing this project.

Here is the second design for Felicia to consider.  These are all in gold, with the crest or emblem design a soft black layered with a gold saturation on top.  Very rich looking.

This design is a little more feminine and has a combination of two fonts.  One block, and the other a script font.  I like the font combinations

This is a close-up of the second design

Felicia wanted to see Gold and Lavender in her design, so I sampled this card with a Lavender color included in the monogram design. 

Here again is the inside blog address for Fragrance Belles-Lettres.

This would have to be corrected before completing.

This third design is a bit more whimsical.

Felicia wanted to see a crown over the logo design.  But, while working with these designs I considered that the designs themselves were too elaborate for the addition of a crown.  I created this design specifically to be able to include a crown in the design.

Again, I used two different fonts.  A script and a block font.

On each of these designs the block font used on the card's front is also the block font used on the card's inside for the blog address.  Too many fonts begins to look haphazard, but two fonts seem to be just right.

Here is a close-up of the third design.

The inside with the Fragrance Belles-Lettres blog address.

The correct blog address is www.frangrancebelleslettres.blogspot.com.

I truly enjoyed working on these designs.  

Let me know what you think.

Carol